Micromax announces comeback in India

Micromax is ready to make it's comeback. It is going to launch the new wave of smartphones in the month of September.

Micromax has announced that it will soon make its comeback in India and planning to launch two to three smartphones in India

  • The latest Micromax teaser video says “Are you ready to join the revolution with us?”
  • New Micromax phone is expected to launch in early September

Micromax on its Twitter handle has hinted at its comeback. The company posted a new teaser video on the 73rd Independence Day on August 15. The teaser reads, “Are you ready to join the revolution with us?”.

Micromax is using hashtags #AtmaNirbharBharat #JoinTheRevolution and #IndependenceDay in its tweets to support the AtmaNirbhar initiative by Prime Minister Narendra Modi that calls for local manufacturing as part of the larger ‘Make in India’ initiative.

Micromax is looking to target the budget segment with its next-generation of smartphones. The phones, as per the sources, will be priced between Rs 7000 to Rs 15,000 price bracket. All the smartphones will be powered by the latest MediaTek chipsets.